NYRP
NYRP Gardener's Gathering
Event Brand Design

NYRP manages more than 50 parks and community gardens citywide, collaborating with local residents to renovate green spaces, restore natural areas, expand urban agriculture, and foster partnerships that enhance New York City's landscape.

The annual Gardeners Gathering celebrates the gardeners who steward NYRP’s community gardens and marks the end of the gardening season. I created the event's visual identity and designed all associated promotional and event collateral.

A Design Celebrating Community

Community was the central design principle. Each NYRP garden is a microcosm of community, from its plant life to its volunteer stewards, and serves as a vital neighborhood hub. To visually represent this, I designed a floral mosaic, symbolizing the interconnectedness of these spaces, which was used throughout all event materials.

Next Project